“Novaturas Group, the leading tour operator in the Baltic States, has appointed Auksė Kriaučiūnaitė as its Chief Financial Officer effective January 7, 2026. Previously serving as interim CFO since mid-2025 and senior financial controller, she brings extensive expertise from Ernst & Young to steer financial strategies amid tourism recovery efforts and recent operational challenges.”
Appointment Details Novaturas Group has elevated Auksė Kriaučiūnaitė to the permanent role of Chief Financial Officer, following her successful tenure as interim CFO. This move underscores the company’s commitment to internal talent development and financial stability in a competitive travel market. Kriaučiūnaitė’s promotion comes at a pivotal time as the firm navigates post-pandemic demand fluctuations and economic pressures in Europe.
Background on Auksė Kriaučiūnaitė Kriaučiūnaitė joined Novaturas in 2023 as a senior financial controller, quickly advancing to interim CFO amid leadership transitions. Her career spans more than seven years in accounting and finance, with a significant portion at Ernst & Young, where she managed financial operations for both domestic and international clients. She holds bachelor’s and master’s degrees in accounting and auditing from Kaunas University of Technology, equipping her with robust analytical skills for complex fiscal environments.
Novaturas Group’s Market Position As the dominant player in organized tourism across Lithuania, Latvia, and Estonia, Novaturas specializes in charter flights, holiday packages, and sightseeing tours. The company serves hundreds of thousands of travelers annually, focusing on destinations in Europe, Asia, and Africa. Despite facing headwinds from inflationary costs and geopolitical factors, Novaturas maintains a strong regional footprint, leveraging partnerships with airlines and hotels to offer competitive pricing.
Financial Overview Recent metrics highlight the challenges and opportunities ahead for the new CFO. The company reported trailing twelve-month revenue of approximately 183.7 million euros, reflecting steady demand for leisure travel. However, net income stood at a loss of 6.12 million euros, with earnings per share at -0.13 euros. Key financial indicators include:
| Metric | Value (EUR) |
|---|---|
| Market Capitalization | 9.262 million |
| Total Revenue (TTM) | 183.7 million |
| Net Income (TTM) | -6.12 million |
| Earnings Per Share (TTM) | -0.13 |
| Total Debt/Equity (MRQ) | 188.46% |
| Profit Margin | -3.33% |
| Return on Equity (TTM) | -53.23% |
These figures indicate areas for improvement, such as debt management and profitability enhancement, where Kriaučiūnaitė’s expertise could drive turnaround initiatives.
Strategic Implications With Kriaučiūnaitė at the helm of finance, Novaturas aims to optimize cost structures, expand digital booking platforms, and explore sustainable tourism options to attract eco-conscious consumers. Her role will be crucial in budgeting for seasonal variations and investing in marketing to boost occupancy rates. Analysts view this appointment as a step toward long-term resilience, potentially stabilizing stock performance amid broader sector volatility.
Key Points
Internal promotion ensures seamless transition and deep company knowledge.
Focus on financial recovery following recent losses in the tourism industry.
Emphasis on leveraging regional leadership to capture growing travel demand from Baltic markets.
Potential for improved investor confidence through enhanced fiscal transparency and efficiency.
Disclaimer: This news report is for informational purposes only and does not constitute financial advice, investment recommendations, or endorsements. Sources are based on publicly available information.